Are you trying to determine how to grow social media followers? With the right strategy and the right tips, it’s possible to increase your followers on any social platform dramatically. Here are some simple and effective ways to build a large, engaged community of followers to engage with your business audience. How many of your…
Marketing is the process of building awareness and promoting a product or service that has value for customers. Marketing activities can include different types of marketing: from advertising, personal selling, publicity, to networking. Marketing should be a priority for small businesses. Marketing is an important aspect of any business, and small businesses should not ignore…
Digital marketing agencies are an increasingly important part of the digital landscape. Finding the right agency to help you achieve your goals is essential, but how do you go about doing that? In this post we’ll look at some of the things you need to consider when searching for a digital marketing agency in the…
SEO stands for search engine optimization. It’s an important part of any website that helps people find your site when they type in keywords related to your business. Search Engine Optimization (SEO) can easily become a proverbial ‘rabbit hole’ that you can get lost in, trying to understand it. There are hundreds of variables that…
Websites are an important part of any business’ digital presence. Learn what makes a good website from a user perspective!
There are many reasons for investing resources in your website’s Search Engine Optimization (SEO), but we have stuck to 5 important reasons why businesses should invest in SEO. 1. Quite simply, SEO is always working In the first place, SEO strategies and optimization techniques that are aligned with the latest standards always work. As long…
The goal of this article is to help you understand the concepts of landing pages and ‘call to actions’. We will take a look at the importance of these concepts, what they are, look at landing page call to action examples, and what their benefits are to your business. What is a Call to Action…
The internet has become a powerful tool for generating online leads. In this article, we define 3 key steps for building a more productive ‘pipeline’ of online leads.
What is a podcast and why are they popular? Podcasts are a form of on-demand audio show. They are usually released episodically and can be listened to at any time. Podcasts can be about anything, from tech to politics to comedy. The podcast format was originally referred to as an ‘audio blog’ and has roots…
If you are trying to determine your budget, it makes sense to look at it in context – how it aligns with your business strategy and what you need your marketing to do.
